Most Singapore realtors knows the importance of having an online and social media presence nowadays, including all your competition! With more and more real estate agents starting out new Facebook pages, Instagram Accounts and. Youtube Channels, don’t make the mistake of posting only generic content and be left wondering why your social media strategy isn’t working!
Here are 5 content ideas you can create to grow your branding on social media and differentiate your services!
1) Your Personal Journey
What are some reasons you started on your real estate career? By telling a story, you can effectively communicate who you are, what you do, and how you can help people.
2) Career Milestones
What are the key achievements in your real estate career? Showcase your award or accolades to highlight your real estate business’ track record to establish credibility.
3) Timely Market News
What new information is helpful for your viewers? Show that you’re an active participant in the market, by updating your feed with the latest news as well as your personal analysis of the market.
4) New Listings And Properties
What new launches and resale listings are you marketing? Other than traditional web portals such as Propertyguru, 99.co and Edgeprop etc, market your current listings on social media to increase your listing's exposure!
5) Property-related Matters
What other additional information can you also provide? Online home sellers and seekers are also researching other relevant topics such as interior design, property financing, and Singapore housing regulations. Ease their search by providing such value-added content!
We hope that these 5 content ideas above has given you some ideas on. how to start building a more unique presence for social media! If you want to start creating even more engaging video content for your digital marketing, feel free ro reach out to us!