4 Actual Videos That Singapore Realtors Can Create Right Now

[Behind The Scenes For Melvin Lim - Propnex]

By engaging multiple senses, it is no wonder that video is fast gaining traction as the go-to medium for doing social media marketing online for almost all types of businesses. By engaging audiences emotionally through multiple senses such as sight and sound,  a video is able to quickly build excitement and anticipation among your target audiences, helping them retain information more easily through the use of a human voice and moving images.

For Singapore realtors, if you are convinced that video marketing is the way to go forward for your business, here are some examples of actual videos that you can create almost immediately!

[Client Testimonial Video For Paul Wong - Propnex]

1) Video Testimonials

Testimonials are huge for establishing trust and everyone is going to do some research into your reputation before working with you, especially with all the information now available online. 

Instead of just putting up generic written testimonials from anonymous clients on your website, why not film a genuine and sincere video testimonial with a satisfied client to build your credibility quickly by providing potential clients with verifiable social proof from relatable past clients! Let your satisfied clients do the selling for you if you are camera shy!

2) Property Listing Videos

A video is a very powerful way to showcase the unique features of your listings while giving a much more detailed look at the property than you could ever give with just generic photos or virtual tours.

Furthermore, with your personal appearance and voice narration in the listing video, it helps grow your personal branding exponentially as showcases your professionalism and willingness to grow the extra mile to market a property!

[Listing Video For Alvin Chin - Propnex]

[Profile Video For Jeremy Pher - MRG]

3) Agent Profile Videos
Finding it tough to warm up to new people because you know nothing about them? You know what? Your new clients feel the same way! A personal profile video helps potential clients to relate to you quickly without first meeting you in person! 

Show both your professional and personal side through a profile video to help your potential clients get to know you and build trust and you'll be surprised how quickly they warm up to you even on the 1st meeting! If you are a leader of a team of agents, you should have video profiles of all of them on your staff page!

4) Informational videos
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When people go online, they are looking for the latest relevant and engaging content on social media! Build a following by doing educational or informational videos and provide extra value to your target audience by providing them with information that they craze. Bonus is that it is also a fantastic way to build yourself as a subject matter expert with regards to property! 

You can record videos on everything from the latest property news, financing tips or selling tips .

[Informational Video For Lorraine Tan - ERA]

As a motivated Singaporean realtor, if you have decided that video is the best medium to grow your business and is still scratching your head on what kind of video content you can create almost immediately to market your services, we hope the above ideas will come in useful!

About Us
AffinityMotions is in the business of producing professional and personalized videos with a key focus in the real estate industry.  Contact us at +65 97245231 or email hello@affinitymotions.com.sg to start creating videos today!

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